Steamy Scandal is still gaining heat. Thursday’s third-season premiere of ABC’s Kerry Washington drama attracted a series-high 10.5 million viewers, according to preliminary Nielsen ratings.
The Scandal premiere, which featured fallout from the revelation of Olivia Pope’s (Washington) affair with the president (Tony Goldwyn), was up 57% in viewers and an even larger 71% in young adults compared to last fall’s opener. It enjoyed its biggest growth to date out of Grey’s Anatomy (9.4 million, up 1% from last week’s two-hour premiere), topping its lead-in by 12% in viewers and 20% in young adults.
On the social-media front, Scandal scored a series-high and evening-high 712,877 tweets, up 714% from last season’s premiere and 22% from May’s season finale.
In the battle of comedy stars, the second episode of Robin Williams’ The Crazy Oneson CBS (11.8 million) was down 24% from last week, but it stomped the premiere of…
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